VIOLET PRISCILLA & HIDE
Showcase stunning new season collections for two fashion accessories brands. Both targeting different markets and needing to highlight the textures and colours of their scarves and gloves.
Client Violet Priscilla & Hide
Skills Print Design
Products Retail Catalogues, Promo Postcards, Posters
THE CREATIVE STRATEGY
Retail catalogues were created with matching promotional postcards and posters for the existing brand and the new brand. The print collateral had to match the aspirations of their customers.
A bright colour palette was created to showcase the elegant existing brand with a more sophisticated customer. With a more organic neutral palette to showcase the younger brand.